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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="en"><front><journal-meta><journal-id journal-id-type="publisher-id">meat</journal-id><journal-title-group><journal-title xml:lang="en">Theory and practice of meat processing</journal-title><trans-title-group xml:lang="ru"><trans-title>Теория и практика переработки мяса</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2414-438X</issn><issn pub-type="epub">2414-441X</issn><publisher><publisher-name>ФГБНУ «Федеральный научный центр пищевых систем им. В.М. Горбатова» РАН</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.21323/2414-438X-2025-10-4-331-337</article-id><article-id custom-type="elpub" pub-id-type="custom">meat-527</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>Статьи</subject></subj-group></article-categories><title-group><article-title>Perception and willingness to consume horse meat in Algerian society.</article-title><trans-title-group xml:lang="ru"><trans-title></trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-8100-9634</contrib-id><name-alternatives><name name-style="western" xml:lang="en"><surname>Hadef</surname><given-names>L.</given-names></name></name-alternatives><bio xml:lang="en"><p>Leyla Hadef, Professor of Veterinary Sciences, Full Professor, Department of Agronomy, Faculty of Natural and Life Sciences</p></bio><email xlink:type="simple">leila.hadef@yahoo.fr</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0003-3139-4754</contrib-id><name-alternatives><name name-style="western" xml:lang="en"><surname>Hamad</surname><given-names>B.</given-names></name></name-alternatives><bio xml:lang="en"><p>Brahim Hamad, Professor of Veterinary Sciences, Full Professor, Department of Agronomy, Faculty of Natural and Life Sciences</p></bio><email xlink:type="simple">brahim.hamad@yahoo.fr</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0009-0005-0736-2893</contrib-id><name-alternatives><name name-style="western" xml:lang="en"><surname>Saighi</surname><given-names>T.</given-names></name></name-alternatives><bio xml:lang="en"><p>Tahar Saighi, MSc of Agronomic Sciences, State Agricultural Engineer</p></bio><email xlink:type="simple">tsaighi23@gmail.com</email><xref ref-type="aff" rid="aff-2"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0009-0003-6737-0057</contrib-id><name-alternatives><name name-style="western" xml:lang="en"><surname>Fethallah</surname><given-names>N.</given-names></name></name-alternatives><bio xml:lang="en"><p>Nour El Houda Fethallah, MSc of Veterinary Sciences, Associate Professor, Department of Agronomy, Faculty of Natural and Life Sciences</p></bio><email xlink:type="simple">fethallahnourelhouda524@gmail.com</email><xref ref-type="aff" rid="aff-3"/></contrib></contrib-group><aff xml:lang="en" id="aff-1"><institution>University of El Oued; University of Tiaret</institution><country>Algeria</country></aff><aff xml:lang="en" id="aff-2"><institution>Chamber of Agriculture of the Wilaya of El Oued</institution><country>Algeria</country></aff><aff xml:lang="en" id="aff-3"><institution>University of El Oued</institution><country>Algeria</country></aff><pub-date pub-type="collection"><year>2025</year></pub-date><pub-date pub-type="epub"><day>14</day><month>01</month><year>2026</year></pub-date><volume>10</volume><issue>4</issue><fpage>331</fpage><lpage>337</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Hadef L., Hamad B., Saighi T., Fethallah N., 2026</copyright-statement><copyright-year>2026</copyright-year><copyright-holder xml:lang="ru">Hadef L., Hamad B., Saighi T., Fethallah N.</copyright-holder><copyright-holder xml:lang="en">Hadef L., Hamad B., Saighi T., Fethallah N.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.meatjournal.ru/jour/article/view/527">https://www.meatjournal.ru/jour/article/view/527</self-uri><abstract><p>This research aims to assess the perception of horse meat as well as the influence of the factors related to socio-demographic and economic context on its consumption willingness. Data was collected using a self-managed questionnaire via in-person interviews with 102 consumers of horse meat. According to the results, horse meat ranked fifth among consumers’ top choices for red meat, behind sheep (85.3 %), beef (7.8 %), goat (2.9 %) and camel (2.9 %). A significant percentage of participants (65.7 %) expressed a favorable opinion towards horse meat and perceived it to be of good overall quality. The horse meat was primarily consumed for its perceived health and nutritional advantages (46.1 %). Horse meat was consumed occasionally only in particular scenarios, especially for some disease remedies like anemia. Except for the price, the analysis of influencing factors revealed that there were no significant effects (p&gt;0.05) on the intake willingness of horse meat based on gender, age, level of education, residence area, or income. This study offers a thorough understanding of the consumer opinions regarding horse meat and may be employed in developing strategies for boosting the acceptance of this meat among the consumers.</p></abstract><kwd-group xml:lang="en"><kwd>horse</kwd><kwd>meat</kwd><kwd>perception</kwd><kwd>socio-demographics</kwd><kwd>willingness</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Westhoek, H., Lesschen, J. P., Rood, T., Wagner, S., De Marco, A., Murphy-Bokern, D. et al. (2014). Food choices, health and environment: Effects of cutting Europeʹs meat and dairy intake. Global Environmental Change, 26, 196–205. https://doi.org/10.1016/j.gloenvcha.2014.02.004</mixed-citation><mixed-citation xml:lang="en">Westhoek, H., Lesschen, J. P., Rood, T., Wagner, S., De Marco, A., Murphy-Bokern, D. et al. (2014). 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